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Succes story: : Honda Motor Europe (North) GmbH |
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"Renting out through erento has enormous potential for Honda"
Honda Motor Europe (North) GmbH
HONDA develops, builds and sells cars, motorcycles and power equipment (garden tools etc.) for the world market. In its 124 plants in 28 countries HONDA has over 137,000 employees. HONDA serves over 21 million customers each year (over 10 million of them with motorcycles) and is therefore the world?s largest producer of engines and motorcycles. Since it was founded in 1948 Honda has produced and sold over 150 million motorcycles. In 1961 HONDA was the first Japanese motorcycle producer to open a European branch: the European Honda Motor Trading GmbH in Hamburg, now Honda Motor Europe (North) GmbH and based in Offenbach am Main.
In addition to selling we also offer our products for hire. With our German rental service “Rent a Bike”, we have been providing an uncomplicated way of testing the motorcycle experience. With over 180 participant authorised HONDA dealers we have excellent national coverage of rental centres. Thanks to the successful activities of our dealers HONDA is now Germany‘s largest motorcycle rental supplier.
Especially for people who don‘t own a motorcycle or who don‘t regularly ride one, the cooperation with erento.com offers the opportunity to take up motorcycling as a hobby without investing much time, money or effort (e.g. taxes, maintenance, and garage). The rental price includes comprehensive insurance, making a tour as carefree as possible.
HONDA profits from the enormous range of coverage of the first and largest rental market place erento.com. Because they are accessed more than 20,000 times daily, HONDA connects with its customers: then, erento Users are hirers!
“With HONDA, the category “Motorcycle” has also become much more appealing” said Chris Moeller, CEO of erento GmbH. “With its 180 participant authorised dealers HONDA has a nationwide network of rental centres, which supply machines on a regional basis.”
From the all-rounder CBF500, CBF600 and CBF1000 to the luxury machine Gold Wing, the entire range of HONDA machines is available through erento. The authorised HONDA dealers can often provide luggage systems for the bikes, making that long bike-weekend a real possibility.
Through erento.com, Germany, HONDA also supply SH125i or CBR125R scooters for rental at reasonable prices, special weekend offers are also available.
According to Axel Baden, member of the HONDA Motors North Europe staff, erento is an excellent and professional way of extending rental business and increasing HONDA‘s level of recognition as a motorcycle rental business, because it addresses a large number of new potential customers.
Chris Moeller von erento confirms this: "with cost-saving rental, potential new buyers can first try out the different types of machines at their leisure. A lot of our rental suppliers use erento to build up or strengthen their local business. In this respect HONDA works efficiently with erento. Rental enquiries often come from the vicinity of authorised HONDA dealers, who can then deal with them consistently, professionally and customer-oriented.”
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